Tuesday, July 16, 2013

Tuesday, July 16th, 2013

Why smart people do dumb things online.

     (One) reason is a fundamental flaw in human nature,
     which is that we think our potential audience is the
     same as our intended audience.

     (Two is)something economists call "present bias." When
     the reward is now, but the risk later, we can't help
     but to embrace the reward and ignore the risk.


                             by Mike Elgan
                             ComputerWorld
                             November 17, 201
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